45'S - THOSE LITTLE PLASTIC DISCS WE LOVE

45’S! How could you not love them? I’ve been buying these things my whole life! In my era these were the most important way for you to discover new music. I used to buy 2 or 3 of these a week, especially on Saturday’s after watching ‘American Bandstand’ on TV. The best thing about the 70’s was the variety of music that would top the charts. You had rock, soul, country, it didn’t matter. A good song was a good song, and the 45 was a cheap and great way to introduce you to a new musical group or artist. The flip side was also a surprise as sometimes it contained a track not available on the album.

Collecting 45’s today is still big, but finding original labels can be a challenge as a lot of them have been reissued on ‘oldies’ labels. However, they are still out there, and finding the original factory sleeve that accompanied the original release is a plus.

A music fan knew the labels. You also knew what artist recorded for what label. For example, The Monkees were on ‘Colgems,’ The Jackson-5 on ‘Motown,’ The Beatles on ‘Apple’ or ‘Capitol (swirl)’ The Guess Who on ‘RCA (orange)’ ect.

How about the versions of the songs? Many oldies CD’s today use the album version and not the edited and remixed 45 version of the song. Some songs were specially mixed for the 45 version making it more up-beat.

If you bought a lot of these you knew that the early ‘Epic’ record releases were on a yellow label, and in the 70’s Epic changed it’s label color to orange – you knew what the ‘Laurie’ records label looked like, how about ‘Roulette,’ ‘Chess,’ and ‘Parrot’ records. The same rules applied to albums however as the CD era crept in sadly the label recognition went away. Most music fans today will have a favorite group and have no idea what label that group records for. There isn’t much of a recognition factor with a silver disc or worst, an I-pod.

This may not seem important; however it’s the stuff that made these records collectible in the first place. When you saw a ‘Colgems’ you immediately thought of The Monkees, it was embedded in our minds. That’s how you remember them spinning on the turntable. Besides, these 45's were little works of art. How cool is the Parrot label? A part of our past, sadly gone and discarded today.